LOS ANGELES — Galaxy star David Beckham lingerie china was hot on the heels of his designer-wife Victoria on Friday after announcing the launch of his own underwear collection, the Daily Mirror reported. The 36-year-old midfielder teamed up with his longtime sponsor Armani, with Beckham helping to design the range of boxer shorts and briefs…fitting for a man once nicknamed Golden Balls.
The collaboration followed 2008’s successful campaign that presented an underwear-clad Beckham in a provocative pose on billboards in New York, Paris and his native London.
“They told me their gross turnover in 2007 was around £14.1 million, and after the campaign in 2008 it went up to £38.7 million,” Beckham said. “It proved to me there is a real market for good-looking, well-made bodywear.”
While Victoria Beckham has her own fashion range, the former England captain said he was happy with his first efforts in designing.